21 Best WordPress Popup Plugins for 2021

21 Best WordPress Popup Plugins for 2021

What is a Popup Plugin and what is it used for?

A popup is a little window or image that displays on top of a web page that is currently active. It usually has a trigger that affects its visibility, such as when the page loads, when you scroll past a certain area of the page, or when you try to leave a web browser, to name a few.

A popup plugin is used by WordPress webmasters to make popup creation, customization, and integration easier.

Pre-built popup templates and a popup builder are included in the finest WordPress popup plugins, saving you time and money by eliminating the need to construct them from scratch.

Popups assist in converting new visitors into loyal clients. Popup advertising can help you increase your newsletter subscribers through email opt-ins, lower your site’s cart abandonment rate, and advertise ongoing events.

The built-in triggering options also reduce the need to code, making this marketing tactic accessible to webmasters with varying levels of technical expertise.

To figure out which WordPress popup plugin is perfect for your needs, we can help you select the best WordPress popup plugin.

1. Sumo


Sumo is a WordPress email marketing and popup plugin that is both simple and versatile. This freemium program has a lot of capabilities for collecting email addresses from visitors and creating email marketing campaigns.

Customizable designs are included with the opt-in email forms, allowing you to develop customized marketing campaigns.

Sumo’s social media sharing and visitor-targeting capabilities can also help you reach a wider audience and enhance conversions.

2. TrustPulse

TrustPulse is an all-in-one marketing solution created by the same team that created OptinMonster.

From the comfort of your WordPress dashboard, you can work on improving your conversion and sales rates with this WordPress popup plugin.

To generate a sense of urgency, TrustPulse’s real-time event tracking function allows you to highlight each action clients took on your site.

Your WordPress website will easily draw conversions when combined with the FOMO notification system.

TrustPulse is a highly effective popup plugin because of its smart targeting. All popups displayed on your site strive to achieve ideal outcomes by configuring the complex targeting criteria and timing controls.

Actionable analytics can be used to track the conversion rate of each web page.

3. Icegram


Icegram is the greatest popup plugin for quickly creating attractive options and call-to-action popups, displaying them to targeted visitors, and converting them to customers and followers. It’s a full-featured, simple-to-use plugin with over 40,000 active installations.

Lightbox Popups, Header & Footer Action Bars, Toast Notifications, and Slide-in Messengers are just a few but four different option types available with this plugin.

This popup builder contains action bars that are especially useful for adding announcements to your WordPress site’s header and footer bars. It aids in ensuring optimum visibility while maintaining a positive user experience.

The display targeting options make it simple to manage the appearance of each campaign. Using a simple shortcode, you can define the trigger depending on specific pages, posts, categories, and even site visitors.

Icegram allows custom HTML, CSS, and JavaScript for comprehensive customization in addition to numerous popup themes.

4. Popup Maker

Popup Maker

Popup Maker promises to increase your revenue and email list without exerting any effort on your part by providing all of the tools you’ll need to create popups, slide-ins, and banners.

In addition to a range of popup styles, Popup Maker features a built-in popup editor that allows you to modify your popup designs.

WPForms and Ninja Forms are two prominent form builder services that can be used with the plugin.

To help to build an email list easier, Popup Maker interacts with email marketing solutions like HubSpot and Constant Contact. Using a variety of triggering options and cookie formation events, you may be able to target certain visitors for increased conversions.

5. Elementor Pro

Elementor Pro

Elementor is a popular WordPress page builder plugin that can automate a variety of web design tasks, including the creation of popups.

Despite the fact that Elementor is available for free on WordPress, the popup-builder feature is only available in the premium edition, Elementor Pro.

The plugin comes with a drag-and-drop editor, making it a simple tool for those with little experience with web design.

6. OptinMonster


The greatest WordPress plugin for lead generating is OptinMonster. You can generate sales and conversions considerably faster if you have a conversion toolkit and several popup form kinds.

The popup plugin comes with a drag-and-drop builder that allows you to change a pre-built template or create your own design.

Your site may display customized marketing content for both new and returning visitors thanks to the targeting options and segmentation engine.

OptinMonster also has analytics and A/B testing capabilities built-in. Knowing the results of each campaign will make developing efficient lead generation tactics for maximum conversions much easier.

Exit-intent technology, geo-targeting, and two-step opt-ins are all useful features. OptinMonster allows custom HTML, CSS, and JavaScript for advanced functionality and modifications.

7. Ninja Popups

This is yet another great popup plugin for WordPress sites, with numerous integrations with famous plugins and a large number of responsive popup themes.

Ninja Popups is an excellent solution for WordPress webmasters who wish to maximize the effectiveness of their popup campaigns.

Ninja Popups offers a drag-and-drop builder with a collection of free opt-in panels that makes it easy to use. All popup designs have been optimized for search engines, graphics demands, and quick loading times.

Furthermore, page-level targeting makes creating tailored popups for each page or article on the site much easier.

Membership sites can use this popup plugin to lock unique content and encourage subscriptions. It’s also WooCommerce and WPML compatible, making it ideal for accommodating online retailers and expanding your site’s reach.

8. Bloom


Bloom is a modern-looking email opt-in plugin for WordPress. It comes with over 100 pre-built themes and a variety of design options for creating engaging popup campaigns.

For your benefit, there are six different automated opt-ins accessible, each with three form orientations and several triggering choices.

Bloom is a modern-looking email opt-in plugin for WordPress. It comes with over 100 pre-built themes and a variety of design options for creating engaging popup campaigns.

For your benefit, there are six different automated opt-ins accessible, each with three form orientations and several triggering choices.

Bloom’s custom panel makes managing and monitoring popup campaigns from your WordPress dashboard much easier.

Access to a statistics panel and the ability to integrate all of your email marketing accounts to aggregate subscriber counts are two more useful features.

9. Thrive Leads

Thrive Leads

The finest WordPress popup plugin for conversion optimization is Thrive Leads.

This WordPress lead-generating plugin comes with everything you need right out of the box, including a drag-and-drop editor, powerful targeting options, and reporting.

Two-step opt-ins, screen filler overlays, and multiple-choice forms are among the opt-in forms offered by Thrive Leads.

It’s much easier to select the finest opt-in form designs for your WordPress site with the A/B testing and reporting capabilities.

You may avoid having to create popups from scratch by using Thrive Leads template library. The editor is code-free and includes a mobile mode, allowing you to display various opt-in styles on mobile devices.

10. Convert Plus

Convert Plus

For customers with less technical understanding, Convert Plus is one of the finest WordPress popup plugins.

It has a live editor, pre-made popup-form templates, and a connection with popular email provider plugins.

This WordPress popup plugin can detect exit intent and redirect traffic to certain sites or topics, in addition to helping you create an email list.

Popups can also be used to lock down unique material and target visitors from a specific website.

A variety of opt-ins are offered to meet a variety of marketing purposes. All of the popup templates are conversion-ready, mobile-friendly, and completely customizable.

Convert Plus offers a repetition control that allows you to set the frequency of each popup campaign to ensure a great user experience. Video popups can also be used to increase user engagement.

11. Popup Domination

Popup Domination

Popup Domination is a great WordPress popup plugin with a lot of different styles, from email popups to on-click popups.

All of the templates are GDPR-compliant and mobile-friendly. To avoid Google’s mobile popup penalty, you can construct mobile or desktop-only popups.

Popup Domination has built-in analytics and Google Analytics integration to help you make smarter business decisions. Split testing your popup campaigns is also possible with the A/B testing feature.

All popup designs are changeable, and sophisticated modification is possible with custom HTML, CSS, and JavaScript.

Popup Domination enables connectivity with various email services, making it simple to grow your email list. It also works with Shopify, BigCommerce, and Squarespace, among other eCommerce systems.

12. Green Popups

Green Popups

Green Popups, originally Layered Popups, is a multi-layer animated popup specialist. This WordPress popup plugin offers over 150 popup templates and a variety of displaying options, all of which are designed to catch the attention of visitors.

The drag-and-drop visual popup editor allows you to personalize the pre-built designs. With the A/B testing functionality, you can split test your popup campaigns and track their performance with built-in analytics.

Layered Popups ensures a fast website load speed despite having animation-packed popup designs. For email list building, the plugin also supports Mailchimp, AWeber, and other major email services.

The plugin’s connection with popular payment methods like PayPal and Stripe might help online store operators. Payment popups can also be used to persuade clients to do specified actions after making a purchase.

13. WP Popups

WP Popups

WP Popups is another popular WordPress popup plugin with a fantastic popup editor interface and a tonne of adjustable options for making awesome popups. Create and show mail option popups, social popups, and cookie notification popups using this plugin.

The ability to customize a large number of triggers and filter settings is a strong suit for WP Popups. You can show your popup only on specified pages or posts, only to specific user roles, only on specific devices, and much more.

14. Mailoptin


To expand and engage your mailing list and customers, MailOptin is the ideal lead generating, autoresponder, and email newsletter plugin. You may quickly and easily design stunning popups for your WordPress website or blog.

When you submit new content on your blog, this plugin automatically notifies your subscribers and WordPress users. MailOptin publishes blog posts as email newsletters. MailOptin is one of the most popular plugins on the market, with over 30,000 active installations.

15. Popup Builder

Popup Builder

Popup Builder is a well-known WordPress popup plugin that allows you to create pre-defined popups, modals, and lightboxes. Image popups, HTML popups, Newsletter subscription popups, Video popups, and many other types of popups can be readily created.

Although the Popup lacks built-in form functionality, you may use it to embed HTML Forms, Ninja Forms, Gravity Forms, and other popular form plugins.

With many adjustable options, this Popup plugin allows you to customize existing popups to your needs. You may also animate your popups, specify where on the page they should appear, customize the sound they play when they open and specify to who the popup should be visible, among other things.

16. Popups


This is a powerful popup plugin that should help you achieve some online traction for your website. You may customize the frequency of popups, trigger words, and popup frequency, among other things.

You can also change the color, typography, and other aspects of the popup. But the best part about this popup plugin is that you can use it to build filterable popups and target specific consumers based on trigger words and other criteria.

It surely has all of the features and more — with this popup maker installed, you should be able to create some fantastic popups.

17. Hustle


Hustle is the ultimate and most user-friendly marketing plugin for establishing a mailing list, targeted marketing, lead generation, social media following, improving conversions, and expanding your business.

This popup plugin makes it simple to make your marketing stand out. Colors, animations, layouts, drop shadows, and show conditions for pop-ups, slide-ins, email opt-ins, and social share bars can all be customized using the simple design settings. This is one of the most effective popup plugins for the WordPress platform. There are more than 90,000 active installations.

18. Optinly


Optinly is a freemium WordPress popup plugin that includes industry-leading features. With pre-existing growth marketing goals and relevant popup themes, you can design and launch popup campaigns in minutes. Advanced popup triggering options, a WYSIWYG popup builder, and the ability to interact with 10+ email marketing platforms are all included in the plugin.

19. On Click

On Click

It’s easy to see why Popup anything on click is near the top of the list of best WordPress popup plugins.

It is completely free to use; while it may appear that this plugin has a limited set of functions, it stands out for all the right reasons. There is also a premium version available.

You can create customized popups with this plugin, as well as special popups for incoming traffic from a specific source. Check it out and you’ll quickly realize why this popup maker is so unique.

20. Popup by Supsystic

Popup by Supsystic

Popup by Supsystic allows you to quickly attract a large number of subscribers, social followers, and customers by using popups, header and footer bars, slide-in forms, sidebar widgets, in-line forms, and social share and follow buttons. Simply select the most appropriate popup type and template that complements your website’s style and build a popup with a few clicks.

21. Brave Popup Builder

Brave Popup Builder

Brave allows you to create powerful popups. This all-in-one conversion-boosting plugin comes with 200+ pre-styled widgets for capturing leads, getting social followers, pushing sales and offers, preventing abandoned carts, and more. You may also create or alter your widgets using the plugin’s drag-and-drop popup builder.


You will be able to easily build and manage popup campaigns once you have chosen the finest WordPress popup plugin for your website.

Popups are vital for informing visitors about your newsletter or reminding them of purchases they didn’t complete, whether you operate a small business website or an eCommerce store.

Ideastack presented the best WordPress popup plugins, both free and paid, in this article to assist you in achieving your campaign’s objectives.

Choosing the ideal tool for your website should be a lot easier if you follow our advice and keep your budget and objectives in mind.

Frequently Asked Questions

Q1. What is an Optin Popup?

Optin popups are a tried and true method of converting visitors into loyal customers. Optins allow visitors to provide contact information in order to subscribe to a newsletter or request further information about a specific topic.

Q2. What is the best free WordPress Popup Plugin?

SumoMe is the most popular free WordPress Popup Plugin.

Q3. Which is commonly used for Floating Bar ?

Bloom Plugin was recommended by more than 40.65% of users polled.

Q4. What is the WordPress Popup Plugin in United States?

Hello Bar is the most popular option in the United States.

Q5. Which are the best WordPress Popup Plugin for a beginner?

Hello Bar received the highest score for ease of use.

21 Best WordPress Popup Plugins For 2021
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21 Best WordPress Popup Plugins For 2021
A popup is a little window or image that displays on top of a web page that is currently active. It usually has a trigger that affects its visibility, such as when the page loads, when you scroll past a certain area of the page, or when you try to leave a web browser, to name a few.
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